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Introducing Orion, Our First True Augmented Reality Glasses

Five years ago, we announced to the world that we were building AR glasses. We don’t think people should have to make the choice between a world of information at your fingertips and being present in...

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Introducing Best Practices, an Education Hub for Creators on Instagram

We’re committed to supporting creators as they use our apps to connect with audiences, create content they love and achieve their goals. Today, we’re launching best practices, an in-app educational...

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Monetize More Content with Facebook’s New Streamlined Program

Today we’re rolling out Facebook Content Monetization beta, a new monetization program that expands opportunities for creators to earn from more content formats. Facebook Content Monetization merges...

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Introducing New Facebook Local Tab, Messenger Communities, AI Integrations...

Today at our Facebook IRL event in Austin, we shared exciting new developments for the future of Facebook and Messenger. We’re adding features that help young adults – and all Facebook users – explore...

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Find Your Community With New Threads Educational Insights

We created Threads because we think everyone has something worth saying, and we want you to be able to create a community around your best ideas and most interesting thoughts. That’s why today, we’re...

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Reshape Your Instagram With a Recommendations Reset

We want to make sure everyone on Instagram – especially teens – has safe, positive, age-appropriate experiences and feels the time they’re spending on Instagram is valuable. In addition to providing...

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Introducing AI Backgrounds, HD Video Calls, Noise Suppression and More for...

With Messenger, we’ve made it simple to connect with the people who matter in your life, whether that means sending Reels to friends or video calling loved ones. Around the world, people  collectively...

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New Ways to Connect Through DMs

Whether you’re sharing your mood or finding time to catch up IRL, DMs are a great way to connect with your friends, and we’re introducing new features to make it easier and more fun to do that. These...

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Get Closer to Your Community With Replies, Prompts and Insights

Broadcast channels are one of the most  popular ways for creators to engage directly with their community on Instagram. Creators and their followers exchange over 1.5 billion messages on broadcast...

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Test Content With Non-Followers Using Trial Reels

Today, we’re introducing trial reels, a new way to try out content and see what performs best by sharing reels with people who don’t follow you.  If you’ve ever wanted to experiment with new ideas...

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